National Award-winning filmmaker Sandeep Raj made a comeback with his second directorial venture “Mowgli,” a film that arrived in theatres with decent expectations. However, the movie struggled to connect with audiences on the big screen, largely due to its extended runtime and slow-paced storytelling, despite notable performances by the lead actors. Although the film showcased strong acting and technical finesse, […]
ETV Win continues to strengthen its content lineup by backing films that face challenges with theatrical releases. The popular OTT platform has been actively supporting select movies with limited theatrical runs, while also offering a direct-to-digital release opportunity for others. In line with this strategy, ETV Win has officially announced the OTT premiere of a
The latest Malayalam sensation Eko, which created a strong buzz during its theatrical run, is now gearing up for its much-awaited digital premiere. Celebrated as a gripping slow-burn mystery thriller, the film kept viewers engrossed with its intricate storytelling and a series of unexpected, thought-provoking twists. Eko is scheduled to begin streaming on Netflix from December 31, 2025.
Actor Harshavardhan Rane, who became an overnight heartthrob in the Hindi film industry with the cult romantic hit Sanam Teri Kasam, returned this year with another intense love story titled Ek Deewane Ki Deewaniyat. Despite strong promotions and high expectations, the film received a mixed to average response from audiences during its theatrical run. Now, the movie is all set
Films that mirror everyday life and reflect relatable middle-class struggles continue to strike a chord with audiences, and Middle Class is a fine example of this trend. The film earned positive word-of-mouth during its theatrical release, with viewers appreciating its realistic characters and situations. Following its successful run in cinemas, Middle Class is now gearing up for its digital
Actor Ram Pothineni, who has been searching for a major commercial breakthrough in recent years, returned to the big screen this year with Andhra King Taluka. Despite strong pre-release buzz and high expectations among Telugu audiences, the film failed to deliver the desired impact at the box office. Mixed Reviews Affect Theatrical Performance Though Andhra King Taluka generated considerable
Following her National Award–winning performance in Mahanati, actress Keerthy Suresh actively chose scripts that placed women at the center of the narrative. Among the projects she signed during this phase was Revolver Rita, a film that recently hit theatres but struggled to leave a mark at the box office. Weak Opening at Theatres Upon its theatrical release, Revolver Rita received a muted response
Ace filmmaker Gautham Vasudev Menon has once again set a new trend by backing a film made with different casts for different languages, while retaining the same core story. Following this innovative approach, a new film titled “Divya Drushti” in Telugu and “Unpaarvayil” in Tamil is all set for a simultaneous OTT release, creating strong buzz among regional cinema audiences. Divya Drushti
In recent months, small-budget Telugu films have been making a strong impact at the box office, proving that powerful storytelling can outweigh big budgets. Raju Weds Rambai is a perfect example of this trend. The film generated impressive buzz even before release, with just one song sparking curiosity and interest among audiences. After hitting theatres, it went on to
Director Rahul Sadasivan, known for redefining the horror genre in Malayalam cinema, has delivered yet another chilling blockbuster with his latest film “Dies Irae.” Starring Pranav Mohanlal in the lead, the film impressed both audiences and critics for its gripping narrative, atmospheric visuals, and exceptional sound design elements that have now become the filmmaker’s trademark. Critically Acclaimed Horror Drama “Dies
